1) Choose a Killer Title For Your Group Name Without a memorable name that is both colorful and sticky your group will fail right from the beginning.It has to be compelling and dynamic and press peoples emotional hot buttons.Get your favorite bloggers to write an article about your group.
5) Create A Whisper Campaign Tell your friends about the group in an indirect way long before you are going to launch, hint about it in blog posts, in teleseminars and in wall posts and in all your communications with your potential core members.
Get them excited and they will start to talk about your new group even before you open the doors.
If your initial network hasn’t reach 500 people you will have a hard time getting enough momentum for your group to take off.
In that case find another friend and launch together. Its much more fun launching a group with several people than having to do all the work on your own.
4) Target Your Initial Members Having powerful and influential friends as core members of the group is vital.
Hand select the people who you want to be there and send them personal invitations. You need to choose people who are dynamic on Facebook or Twitter, people who are famous, people who have huge followings, people who have large networks and people who are already experts and leaders within your niche.Identify those special members by signing them up to your optin list or joining your Fan page.Focus on adding value and encourage your group members to share their own talents.After this point it will hit critical mass and continue to grow on its own.Stimulate activity on the group wall and discussion board, ask questions and continue to supply fresh content on a regular basis.Make sure it can still be read when it is reduced in size.